Be My Valentine

Love is in the air... Hearts, chocolates and cards are just the tip of the iceberg; like it or not, Valentine's Day is the epitome of Marketing efforts, providing the perfect opportunity to increase your customer database and boost sales if you know how to create an alluring offer for your customers, attractive enough to make them choose you as their Valentine today.

Hence, here are 7 e-mail marketing tips that will help us seize the opportunity on this and any other festivities throughout the year. Oh! And keep in mind these do not only apply to tangible products, strategies can beautifully suit B2B and services, as is the case of Google's doodle today!

By the way, I have a Valentine's gift for all of you, classmates, (and yet another example of how enticing offers help to build a stronger prospect/customer database); this is a free downloadable eBook "How to Master Facebook Marketing in 10 Days" by HubSpot -which has a basic straight forward approach to Facebook marketing strategies-; obviously, they are targeting potential customers, so they ask for your contact info before you get the book and then offer a 30-day trial of their services, so, whether you were already interested by previous entries on our blog or want to learn more, I hope you enjoy it.

Happy Valentine's!