Thursday, March 15, 2012

Salesforce CEO Benioff Emphasizes Social Revolution and the Social Enterprise at Cloudforce

Marc Benioff, CEO of Salesforce.com, spoke today at Cloudforce. Specifically, Benioff spoke on how to engage customers, employees, and collaborator with an emphasis on social enterprise. Some of the key points included:

  • The Social Revolution: How Social Media Eats the Web. Approximately 8 hours of usage per month vs. the Remaining Amount of Web Usage. 
  • The Social Revolution: How a New Generation of Devices are Changing the Way we Access the Web.

  • The Social Revolution: How Products are Now Connected to Social Networks.


Salesforce.com also introduced their new product Rypple, stating that the old HR applications were built for HR managers and not for employees. Rypple will be a shift in the paradigm of compliance and politics to real-time performance management and also adds social/mobile gaming aspects, such as badges, comment streams etc...



Images & Information acquired from Salesforce.com's Cloud force event March 15, 2012: https://apps.facebook.com/salesforce-tm/

1 comment:

  1. Excellent data from a leader in the field. Thanks for posting.

    ReplyDelete